Headless APIs for Custom Aftermarket Experiences
"I needed our parts catalog data to meet users wherever they were in the workflow, without being limited by someone else’s interface."
Use Documoto as the secure, enterprise-ready back end for custom parts, service, dealer, eCommerce, mobile, and AI experiences.
Our Headless REST APIs separate the Documoto presentation layer from the platform behind it. Your team controls the user experience while Documoto provides the content repository, search, business logic, file storage, access controls, and infrastructure required to power it.
Offer Buyers the Self-Service Convenience They Demand
Using digital catalogs as your go-to sales and marketing tool, you can transform your sales process, making every aspect smoother and easier for your customers and your team. Documoto’s Storefront makes transactions quick and seamless. Unlike consumer-oriented and B2B e-commerce systems, Documoto is exclusively designed to sell parts for machinery and equipment.
Enable Your Team
Documoto’s Cloud Library gives teams an easily managed environment to store and share critical content. By storing important files, the Cloud Library supports almost all units within an organization. It empowers asset managers, maintenance teams, sales teams, quality control, and more. It can serve as an asset management or after-sales support tool, and even a knowledge bank, all rolled into one.
Why Go Headless with Documoto?
Own the Customer Experience
- Build interfaces that match your brand, users, and workflows instead of adapting your processes to a predefined software experience.
Skip the Infrastructure
- Documoto provides the secure, scalable platform behind your application so your developers can focus on building features rather than maintaining content infrastructure.
Access Aftermarket Content Programmatically
- Search, filter, retrieve, and work with parts, assemblies, catalogs, technical documents, and related content directly through REST APIs.
Build for Any Channel
- Power dealer portals, eCommerce experiences, mobile apps, service tools, AI assistants, CRM workflows, or entirely custom applications from the same governed source of aftermarket content. The interoperability material specifically positions these kinds of front ends on top of Documoto’s back-end services.
Your Front End. Documoto’s Back End.
Your developers decide exactly how users interact with your aftermarket information.
Documoto provides the foundation behind that experience, including:
- Interactive parts catalog data
Parts and assembly relationships - Technical content and files
Advanced search - Business logic
- Enterprise access controls
- File storage and relational data
- Secure cloud infrastructure
- REST APIs for programmatic access
That makes it possible to create custom experiences without rebuilding the core systems required to manage and distribute aftermarket information
What Can You Build?
Custom Dealer Portals
Create experiences tailored to the needs of your dealer network while keeping content centrally managed in Documoto.eCommerce Experiences
Connect parts identification and product information directly into your own shopping and ordering workflows.Mobile & Field Applications
Put parts and service information into the applications technicians already use.CRM & Service Workflows
Surface parts and technical information inside the systems your customer service and aftermarket teams already use.Built for Developers. Supported by Aftermarket Experts.
Documoto’s Headless endpoints are designed to let developers access and leverage Documoto resources outside of the standard Documoto user interface. APIs can support the content users need to search, filter, and view within a custom experience.
Our Professional Services and Solutions Engineering teams can also support API architecture, integrations, proof-of-concepts, automation initiatives, and custom application development.
Export with Documoto
Pages, chapters, BOMs, entire books, at your fingertips, all with consistent branding and access control.
Use Documoto's native format-specific exporters, like SmartEquip Publisher, to seamlessly use Documoto in partner or channel platforms.
Or work with Documoto's Solutions Consultants to create structured content exports for your custom applications.
Empower your Aftermarket Sales & Support Staff to:
- Sell through your dealer/distributor network or direct to equipment owners. Either way, you gain a competitive advantage by providing a superior online experience.
- Integrate Documoto with an ERP system to automate price and inventory updates. Align it with other data systems to improve customer support and aftermarket sales procedures.
- Offer buyers the self-service convenience they demand using QR codes to access parts information from any device, any location, and increase sales revenue.
- Boost average order size via suggested items, component assemblies, and saved shopping carts.
- Reduce customer service phone time spent on fundamental orders.
- Capture part sales currently fulfilled by non-OEM vendors and suppliers. Increase profits by targeting a larger share of aftermarket parts sales.
Grow your aftermarket sales revenue—while improving customer satisfaction.
Lessen the load on your parts sales team, and make finding and ordering parts easy for buyers. The Documoto Storefront turns your electronic parts catalogs into an online sales channel, creating a smooth, tailored, profitable storefront. And it’s open 24/7.
Streamlined interface.
- Seamlessly integrate with your eCommerce platform to prioritize the customer experience. Digital catalogs act as your go-to sales and marketing tool, streamlining the sales process.
- Limit costly system errors. Integrations into your ERP facilitate automated price and real-time inventory data.
- Make it easy for customers to buy the right part. With clear product information and integrations into your ERP, our seamless product interface allows your customer service team to dedicate less time to simple orders. This enables them to provide more curated insight into complex customer issues.
Specialized sales platform.
- Documoto is exclusively designed to sell parts for machinery and equipment. The Documoto Storefront lets you sell through your dealer or distributor network or directly to the equipment owner.
- We know how complicated manufacturing equipment can be. That’s why we’ve built a secure online sales channel where dealers, equipment owners, technicians, and other parties can look up and order OEM parts with confidence.
Profitable online sales.
- Increase order accuracy. Link everything — equipment parts, assemblies, models, families, and brands — to pertinent supporting content ranging from PDFs to dynamic books, videos, and HTML content, in order to offer context and instill confidence in customers. With part-level editing and “where used” admin controls, you can be confident that a part change will populate everywhere it needs to.
- Boost the average order size. Features like saved shopping carts and suggested items increase your aftermarket sales revenue. You can even show different prices to different users, to accommodate varying client relationships.
Manufacturers using Documoto’s Storefront increased their online parts sales by over 50%.
Automate with Documoto
Share common content and sections between products. Make part and assembly changes once and see the changes update wherever they are used, automatically.
Create automatic or scheduled connections to platforms in the Documoto ecosystem using native integrations. Manage job-specific queries and tasks with dozens of Documoto API endpoints. Or build custom connections to your business stack with Swagger-documented access through REST API.
Are you ready to learn more?
Documoto powers hundreds of the world's largest equipment brands across over 100 countries in 27 languages. See how Documoto can help you simplify publishing, improve dealer and customer experience, and create a source of truth for your aftermarket parts and service experience.