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Transforming the OEM Aftermarket Experience with 3D Illustrations

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Transforming the OEM Aftermarket Experience with 3D Illustrations
3:15

If you’ve ever tried to make sense of a flat, exploded 2D diagram, you know how tricky it can be. Which way does that part face? How do these components fit together? Is that bolt supposed to be in front or back? For OEMs, these questions aren’t just small frustrations, they lead to wasted time, longer training cycles, and service mistakes that can cost both money and customer trust.

That’s why we’re excited to introduce Documoto 3D Illustrations. With interactive, clickable 3D models, you can move beyond static 2D diagrams and give your teams and customers a clear, intuitive view of how parts and assemblies really work.


How 3D Illustrations Drive Efficiency and Innovation for OEMs

Modern OEMs need to do more with less: less downtime, less complexity, and less frustration for their customers. 3D Illustrations help you get there by making technical content faster to create, easier to understand, and more engaging to use.

  • Technicians can quickly grasp assemblies and avoid mistakes.
  • Trainers can hold learners’ attention with visuals that are easier to understand.
  • Customers gain a simpler and more interactive experience when ordering or maintaining equipment.

In short, 3D Illustrations turn your parts catalog content into an asset, not an obstacle.


Common 3D Illustration Use Case Examples

  • Hydraulic Assembly Repairs: An industrial equipment OEM replaced flat 2D diagrams of hydraulic systems with interactive 3D models. Service technicians can now rotate and zoom into assemblies, reducing guesswork and cutting repair times.
  • Training New Hires: A heavy machinery OEM used 3D Parts Pages to accelerate onboarding for new technicians. Instead of struggling with 2D drawings, trainees engage with interactive 3D visuals that make complex assemblies easier to understand.
  • Customer Self-Service: An agricultural OEM published 3D thumbnails alongside their parts catalogs. Customers can visually confirm they’re selecting the right part before ordering, leading to fewer returns

Addressing OEM Concerns Up Front

Making the leap to 3D is exciting, but it’s natural to have questions. Here’s how we’ve designed 3D Illustrations to meet OEMs where they are:

“It’s going to be too expensive.”

We’ve made sure every customer has access to a free tier - up to 15 models - plus 3D thumbnails included at no extra cost. When you’re ready to expand, our team provides custom pricing that fits your needs.

“It’s going to take too long to implement.”

From our testing, publishing a 3D Parts Page in Documoto Page Builder can be faster than publishing the 2D equivalent.


The Future of OEM Product Support

With Documoto’s 3D Illustrations, OEMs can:

  • Reduce service errors and downtime
  • Deliver more immersive product information
  • Improve customer confidence and self-service
  • Stand out with modern, interactive content

It’s about more than better diagrams, it’s about building stronger relationships with the people who use and support your products.


Ready to bring your products to life with 3D Illustrations?

 Schedule a demo and let us show you just how easy it is to start publishing in 3D. 

 

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